金宝搏彩票Gale Geek:存档的网络研讨会

Gale Geek was your weekly half-hour webinar featuring topics, subjects, and scandals associated with libraries across all markets. While the series has ended, we’ve archived most of the webinars. Listen and download past Gale Geeks below! Archived Webinars GaleGeek April 24: Special Feature: Librarian of the Year 2015 Siobhan Reardon, director of the Free Library of Philadelphia, …Read more

Marketing the Virtual Library with the Wizard

作者:Nick Schultz.

I’m lucky. Through my role with金宝搏彩票大风客户服务, I have the privilege of providing consultative services to the People’s University – many call this their local library – and the unsung heroes they employ on their journey to the betterment of society. After engaging with public librarians for the better part of two years, I think the following quote highlights the contrast between a librarian’s ideal library patron, Virginia Woolf, to the current reality.

“我ransack公共图书馆,并发现它们充满了沉没的宝藏。”-Virginia伍尔夫

作为伍尔夫的现代主义者是 - 我相信她会震惊地发现当今世界中存在的虚拟信息流。事实是大多数图书馆顾客不分配时间的时间来“ransack”一个用于在线资源宝箱的图书馆的网站。事实上,根据最近由PEW 91%的美国人认为公共图书馆对他们的社区很重要,但80%的美国人表示他们不知道他们的图书馆提供什么。在此呈现挑战。How do libraries market their evolving services to their communities?

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Calling All Patrons–Perfecting Community Outreach

By劳拉达蒙摩尔

有效地伸出你的社区可能很棘手。10月31日,联合创始人劳拉达蒙 - 摩尔图书馆作为孵化器项目, shared her expertise on community outreach for the weeklyGale Geek。劳拉无法做到通常的现场问答,因为她的网络研讨会被预先指导;但是,她仍然回答了听众的问题...见下文!

I was bummed not to be able to be there “in person” for our conversation last Friday, but I’m pleased to be able to continue to share some insight on community outreach with Cengage-Gale’s readers today.

我将在周五对话后收到的一些问题来扩展,希望其他人会发现我的反应是有用的。

您如何在图书馆中使用基于社区的导师或志愿者来支持编程?

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电子资源 - 鞋带上的营销

上市Library Marketing on a Shoestring

By Sally Dewey

As the Electronic Resources Manager, an important part of my job is promoting the resources we buy. I’ve actually had this job (under one title or another) since CD-ROM networks were around—back then we were just trying to alert the user in the building that we had something beyond books on the shelf. Then, in 1997, with web-based databases it was about the Library being the patron’s Information Home Page 24/7, or “Where it all Clicks.

今天,由于公共图书馆正在争夺相关,我们希望想要吸引,障碍,并诱使顾客发现我们在线提供的丰富资源。我们为什么要这样做?战斗顾客无知。

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在改变时移动到未来的未来

Multnomah County Library

By Vailey Oehlke

我们每个人都天然了解我们周围的世界正在发生变化。从智能手机在我们的口袋或钱包中,将我们与瞬间的人和信息联系起来,在大规模的企业数据泄露所带来的持续威胁,我们的生活与短时间以前的生活相比非常不同。除了更不确定性之外,我们可以通过确定性预测。

当然,公共图书馆存在于同样的不确定性中。有些人认为这是图书馆的根本威胁。我认为它是重新定义价值作用的变革机会,为我们的社区做出贡献,以完全独特的方式改变生活。我们不是幸运的是在职位上实现这个机会吗?

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